Branding and domain
Your clients should see your company, not ours. This guide covers the two pieces that make that true: your brand (logo, colors, product name) set in the setup wizard, and your custom domain so clients sign in at your web address. Both are done once and reused for every client.
At a glance
- Set your brand once in the wizard: logo, two colors, and a product name.
- Any registrar works — buy a domain wherever you like and point two DNS records at us.
- Exact records included, for a subdomain or a root domain, with a GoDaddy walkthrough.
- Prefer no domain yet? A free subdomain works instantly with no DNS.
Do all of this in the partner setup wizard. The Partner Academy checklist marks the brand and domain steps done from your real settings as you finish them, so you always know where you stand.
Your brand
In the wizard’s brand step you set three things:
- Logo, ideally a light and a dark version so it looks right in both themes.
- Brand colors: a primary and an accent. One strong, legible accent color does most of the work.
- Product and company name: what your clients see across their dashboard.
Keep it provider-neutral
Buy a domain
You can buy a domain at any registrar — GoDaddy, Namecheap, Cloudflare, Google Domains, or whoever you already use. It does not need to be hosted anywhere; you only need access to its DNS settings to add two records. Two shapes work:
- A subdomain like
app.yourbrand.com— the simplest option, one record. - A root domain like
yourbrand.com— two records.
No domain yet? Use a free subdomain
yourbrand.spiderlabs.ai subdomain that works instantly with no DNS at all. It is a fine way to launch while your custom domain propagates, or if you simply do not want to manage DNS.The DNS records
Enter your domain in the wizard and it shows the exact records for your case. Here they are so you know what to expect. Add them exactly as shown at your registrar.
For a subdomain (for example app.yourbrand.com) — one record, where the host is just the label before your domain:
| Type | Host / Name | Value |
|---|---|---|
CNAME | app | cname.vercel-dns.com |
For a root domain (for example yourbrand.com) — two records, an A record on the root plus a CNAME for www:
| Type | Host / Name | Value |
|---|---|---|
A | @ | 76.76.21.21 |
CNAME | www | cname.vercel-dns.com |
The @ host means the root
@ for the root domain; others want the field left blank. If the wizard shows an extra verification record (a TXT), add that too — it proves the domain is yours.GoDaddy walkthrough
If your domain is at GoDaddy, the steps are:
Open DNS management
Sign in to GoDaddy, go to your domain, and open DNS, then Manage DNS.Add the record(s)
Choose Add, pick the type (CNAMEfor a subdomain or www;Afor the root), and enter the host and value exactly as the wizard shows — for example hostwww, valuecname.vercel-dns.com, or host@, value76.76.21.21.Save and return
Save each record, then come back to the wizard and choose Verify. The wizard has a “Copy all records” button so you can paste them without retyping.
Verify and propagation
After you add the records, click Verify in the wizard. DNS changes usually take effect within a few minutes but can take up to 48 hours, so if it is not verified immediately, wait a bit and try again — this is normal and not a mistake on your side. Once verified, the wizard shows the domain as live and pointed at your platform, and the Academy domain step turns green from that live signal.
Verification reflects reality, not a checkbox
What your clients see
Your clients sign in at your web address and see your logo, colors, and product name across their dashboard. Payment and receipt surfaces carry your brand as those pieces roll out. Branded transactional email — every automated email in your brand rather than just the dashboard — is on the roadmap; until then, keep client-facing materials consistent with the brand you set here.
With brand and domain done, the last setup piece is money. Continue to Billing and payouts.